Shopify store setup
A Shopify store, structured from the start
Store setup with a clear scope, organised categories and an optional category SEO package. What each package includes — and what it does not — is written down before you pay anything.
Packages
Basic $99, or Plus $229 with category SEO
Both packages are fixed-price and fixed-scope. The limits below are the actual limits — if your store needs more, it is quoted separately, in advance.
| Scope | Basic — $99 | Plus — $229 |
|---|---|---|
| Shopify initial setup | Included | Included |
| Theme configuration | Free theme, standard scope | Free theme, standard scope |
| Navigation | Included | Included |
| Essential store pages | Agreed list (e.g. About, Contact, policy pages) | Agreed list (e.g. About, Contact, policy pages) |
| Products uploaded | Up to 20 products, from a clean file you supply | Up to 100 products, from a clean file you supply |
| Collections | Up to 3 collections | Up to 10 collections |
| Category SEO | Not included | Included — collection titles and meta descriptions |
| Mobile review | Included | Included |
| Handover checklist | Included | Included |
| Revision rounds | 1 round | 2 rounds |
What neither package includes
Stated plainly, so there are no surprises in either direction:
- Paid themes and paid apps — licences and subscriptions are yours to buy; I configure free themes within the standard scope.
- Logo and brand design — I work with the brand assets you supply.
- Product copywriting — product descriptions are uploaded from your file, not written for you.
- Payment, shipping and tax configuration — beyond standard guidance. These depend on your business registration and accounts, and the final settings stay in your hands.
- Unlimited revisions — each package includes the stated number of revision rounds; further rounds are quoted first.
Neither package is a fully custom-designed store. What you get is a structured Shopify storefront, configured within the agreed scope and prepared for your final operational setup, on a free theme — organised so your catalog stays manageable as it grows. You, the owner, remain responsible for payment activation, shipping rates, tax settings and any business verification Shopify requires.
What the scope words mean
- A “product” includes its variants, exactly as supplied in your file — a shirt in five sizes counts as one product with five variants.
- Product images are uploaded as supplied — no retouching, resizing or editing is included.
- Collections are created manually or by rules (for example, by tag or product type), as agreed in the scope.
- Plus “category SEO” means collection titles and meta descriptions written from your store’s own product facts. It does not include keyword research, product copywriting, backlinks or an SEO campaign.
- Policy pages are populated from Shopify’s templates or wording you supply, and must be approved by you. Store setup is not legal advice.
- One revision round means one consolidated list of change requests, sent at one time — not a series of separate requests.
What I need from you
- Your product data in a clean file (or a CSV repair first, if it is not clean).
- Your logo and brand assets, if you have them.
- The agreed list of essential pages and any text you want on them.
- Store access via Shopify’s official collaborator or staff invitation, with the minimum permissions the setup needs. Never send me your password — no part of this service needs it.
Unlike file-based CSV work, store setup does need access to the store being set up — that is stated here honestly rather than hidden. Access is used only for the agreed setup, and you can remove it the moment the work is handed over.
How it runs
You and I agree the package, the product and collection counts, and the page list in writing. Work begins after the scope and payment arrangement are agreed. You receive the store with a handover checklist of everything that was set up, so nothing about your own store is a mystery to you.